How do our beliefs build? | Yagnesh Suthar| Yags3world

Hello everyone, I hope you are doing well! And I would really like to share the answer to this question with logical interpretation and my own opinions together. So, without any delay, let's understand this!

To understand this question completely, we first need to understand one example to know the purpose of big companies for providing their services to you. We need to understand the 'why' behind every service they provide for free!

So, let's understand this question by asking some questions for all the services that we use from Google (for free!)

First of all, I would like to ask you one single question! Do you know the name 'Google'!!!?

If your answer is 'Yes', I would like to say that you don't know so many things about Google! And, I can prove my opinion by asking you a few more questions!

• Why does Google provide you 'sign in with Google' for free of cost? - your answer could be: "to make our sign in process easier".

• Why does Google provide you 'google maps' service completely free? - your answer could be: "to access the roads easily so that we can trust its application and brand".

• Why does Google provide 'google pay' service for free? - your answer could be: "to make payments faster in this digital era, as it is a tech company, it has been wishing to stay ahead of the competition and that is why they provide these service for free to win people's heart!".

• Why does Google provide you 'Gmail, Google Drive' and so many other services for completely free? - "your answer could be same as above".

But let me tell you that these all questions have different answers as well that you might not have thought before!

If you are going to find the answers to all these questions, you will figure out that most of the services collect a lot of information about your personal life, don't trust me? Let me show you 'what?'

'Google pay' collects the 'payment history', 'transaction details' and 'where you spend most of the money'?

Google maps collect 'location history' to figure out your 'financial status' or likes and dislikes.

But, exactly How?

If you visit the costliest restaurant near your area, it simply means that you are able to afford costly things. Which simply means that you are earning a high income that is the reason you can afford the costliest things.

For the confirmation of 'you are earning high income', they have provided you with a 'google pay' service. So that they can watch your transactions to understand that you have a good amount of credit and debit in your account!

In the same way, they collect information of 'which online services do you use' by providing you the easiest way to 'sign in with Google'! This confirms your likes and dislikes. Based on which they can offer you various different services and earn some amount of money.

Now let's understand how they earn money by providing free service to you?!

When they know your likes and dislikes, your financial status, your thinking patterns (by observing your search history on Google), your mental abilities (can be predicted from the information you consume on daily basis using Google), they can easily recommend a particular or "specific" service or product to you.

That's what they have been doing to you. They have a few more services like 'adsense, AdWords' etc. By using these services, advertisers can pay money to Google for marketing their product or service to the general people.

For example, suppose I have my own company and I sell software programs to only video editors. So, now I want to increase my sales, what would I do? I will simply go to Google's platform "AdWords" and submit one advertisement as per my own criteria on it by paying some money. The main important thing is to understand this "criteria". How does Google exactly know about the criteria I have asked for from it? That's where all the free services come into picture! They have collected a lot of data from many different types of people about everything that I have already described above, right?

So, Google will now use that data to filter my criteria and it will only show the advertisement to the people of my choice.

Now let's have a look at the criteria that I could ask for from Google!

I only want my advertisement to be shown to the people who:

• are video editors (data can be obtained from search history, information consumed etc)

• having income around INR 20,000 per month (data can be obtained from the Google pay service)

• are living in Mumbai (data can be obtained from Google maps and location history)

• having interest in particular software e.g. Adobe After Effects (data can be obtained from Google search history and information consumed)

So, these data can help google filter out all the criteria that I have asked for! This is how they earn money from us by providing us with a free service.

Now, coming back to our main question "How does our belief build?"

The answer is: your beliefs start to build from the very first moment of information gathering.

Let me explain to you in the very simplest form of understanding!

Suppose, you are driving your car in a city, there is a poster on the wall of theatre about a brand's advertisement. Now, you just have seen it with your eyes. But your brain saves whatever it sees every single time.

So, first time if you see an advertisement, you think "negative" about it. Second time, you develop an interest. Third time you may confirm the information you have seen from various sources like social media, words of mouth and so on. And finally, you will start trusting that brand a little bit more. And this trust will increase whenever you hear or see it anywhere unless and until you see or hear any bad news about that brand. If you see any bad news about that brand, you will lose trust over that brand.

That is the reason why most famous brands spend millions of dollars on sponsorship, representing charity activities etc. just to make their brand "reputable".

They use reverse psychology methods to understand "how your mind can think, react and understand a particular information". By understanding this, they can always stay ahead of competition. And they can always make profit no matter if there is any demand for their product or not.

I hope you liked this article and all the information that has been shared in this article. Thanks for reading it by spending your precious time in this busy life.

But trust me, if you have read it completely and understood it, you can think of many different perspectives of thinking in the business or corporate world.

Thanks :)

Comments

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